The Presentation Of Brand Coca Cola

The presentation of brand Coca Cola.

Today I am going to talk about the world-wide known brand Coca Cola. I choose to present this product because it remains on the market for more than one century and it is known all over the world. It shows that the company used the suitable strategies that helped to be in the market for so long.

My presentation will consist of: main facts, mission, audience, competitors, the main strategies of Coca Cola, slogans and references.

I am going to present the main facts about the product of Coca Cola. It is a carbonated soft drink which was invented in the late XIX century by the businessman Asa Griggs Candler. Furthermore, the name of Coca Cola refers to two of its ingredients: coca leaves and kola nuts. In fact, kola nuts are a source of caffeine.