The History Of Volkswagen Group Brand Presentation

Individual Work. When did it all begin? Volkswagen was founded on 1937 in Berlin. What was during the Second World War? During the Second World War, the factory produced cars for the German army. Production. About 50,000 cars were produced in the country. Cheap price. The reliability and affordability of the car increased its export potential. In this days. Volkswagen is one of the most profitable company in the world. Vw brand. Volkswagen Group, along with Audi, SEAT, Škoda, Bentley, Bugatti, Lamborghini and Porsche. Operations. Rooted in Europe, the Volkswagen Group operates in 153 countries. Electrification strategy. Literature.

Volkswagen was founded on 1937 in Berlin. The production of Volkswagen started then country leader was Adolf Hitler. Hitler asked Ferdinand Porsche to create a car that everyone can fully enjoy. The first machine they created was named „KdF“ it's an acronym „Kraft durch Freude“ it means "power of joy".

1948 About 50,000 cars were produced in the country, about 15,000 units went to the domestic market. 1949 The plant was transferred to the Federal Government of Germany. A new stage in the development of the plant began, production and sales grew. 1950 100,000 new cars were manufactured in 1951 150,000 cars 1955 “The Volkswagen 2” millionth car was solemnly celebrated in August.