Marketing: Questions And Answers

What is marketing. What is the difference between a NEED and a WANT NEEDS is essiantial for everybody. WANTS means individual. What role does a custumer play when making marketing decisions. Which statement suggest that everybody in a company is a marketer. What kind of practises does marketing include past. How is the Marketing Mix related to the custumer. What makes a total Product. How is the final price for the product or servise set? Kaip nustatoma galutine produkto kaina. To the quality of the product. Its image and the ability of the customer to pay. What is the difference between the consumer research and motivation reaserch COSTUMER RESEARCH. What does the field research differ from the desk research. What advantages and disadvantages do the different methods have. Which is the cheapest? Which is the most expensive CHEAPEST. Do you think market research is worth doing in every company WHY. What are the four stages of marketing research process.How can a company present its products to the custumers. Sales promotion , public relations , personal selling. What are the key of advertising. When did advertising appear.

What is the difference between a NEED and a WANT?

Which statement suggest that everybody in a company is a marketer?

Past marketing practice tended to be seen as a creative industry (advertising, distribution, selling)

A typical marketing mix consist of the 4Ps- PRODUCT, PRICE, PLACE and PROMOTION.

Total product includes the IMAGE OF THE PRODUCT, QUALITY, STYLE, SIZE, PACKAGING, BRAND NAME, FEATURE AND BENEFITS.

The company will pay attention to the quality of the product,

What does Promotion as a technique of marketing focus on?

How can the additional four P‘s be helpful to the marketing process?

-----(PROCESS – the way of orders: customers are satisfied and the service or product are intoduse and sold.

----( PHYSICAL PRESENCE – the design of the shop or website or the packaging of a product.

I think is worth doing because if company or inclustry more analyze information about what people want, need and buy then company will get more profit and will satisfy the wishes of the custumer.

The two basic aspects of advertising are the MESSAGE (what you want to say) and the MEDIUM (how you get your message across).

A company controls the advertising communication process, but it cannot control publicity only influence it.

Its a process of encouraging the potential buyers to buy a good or service through the use at an oral presentation.